Exhibitor Press Releases

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19 Nov 2025

Moi therapy

Moi Therapy Ltd. Stand: IZ08
Moi therapy
you can take it ANYWHERE

Moi Therapy Launches Pocket-Sized Muscle Relief Tools to Revolutionise Self-Care

Moi Therapy Ltd is excited to announce its innovative line of portable, user-friendly trigger-point therapy devices, designed to deliver effective muscle relief anytime, anywhere. With its sleek design, scientifically backed performance, and mission to democratise self-care, Moi Therapy is redefining personal recovery.

A Therapeutic Solution That Fits in Your Pocket
Moi Therapy’s flagship devices sit at the intersection of engineering excellence and practical wellness. The Compact model provides deep-tissue trigger point massage with a one-handed grip, allowing users to target tight muscles, tension knots, and stress points with ease. Moi Therapy

Meanwhile, the Thermo device goes a step further by combining trigger-point pressure with thermal therapy. Users can apply it cold—after freezing the unit—for a soothing ice massage, or apply gentle heat for a warming, relaxing effect. Moi Therapy

Built for Everyone, Anywhere
Designed for all ages, activity levels, and environments, Moi Therapy’s devices are compact yet durable. The Thermo unit weighs just 70g but can withstand up to 200kg of force. 

Whether at home, at work, on the go, or in a professional setting, users can relieve tension in muscles like shoulders, neck, calves, glutes, and more. Moi Therapy This adaptability makes the devices ideal for athletes, fitness enthusiasts, office workers, and anyone looking to reduce reliance on expensive or hard-to-access physical therapy.

Scientifically Developed, Environmentally Conscious
Research and development for Moi Therapy have been carried out in conjunction with Birmingham University, ensuring the devices are not just well-designed, but also backed by scientific expertise. Moi Therapy

The materials used are eco-friendly: PC-ABS (polycarbonate / acrylonitrile butadiene styrene), which is robust, UV-stabilised, and easy to sanitise. 

Why Moi Therapy Was Created
Founder Wayne McDonald, who brings over 25 years of engineering experience from the automotive industry, created Moi Therapy after personal experiences of muscle strain and injury. He wanted to design a self-care tool that was effective, affordable, and stylish—and that could be carried and used by anyone. Moi Therapy

McDonald attributes part of his inspiration to a teacher, Mrs Moira Emmett, who encouraged him to believe in his potential. This inspired both the name “Moi” (a nod to Moira) and the company’s ethos: gifts that improve lives. Moi Therapy

Proven Customer Satisfaction
Moi Therapy has garnered high praise from real users. On Trustpilot, the company holds an excellent average score of 4.8 out of 5 based on nearly 50 reviews. Trustpilot Customers report significant improvements in tightness, mobility, and recovery—even citing major benefits for chronic strain, sports-related aches, and postural tension

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